Setlist: September 19 Durant, OK
Setlist: September 18 Detroit, MI
HANSON: Fall In The Air
WEEKLY PIC
We’re combing the Midwest and fall is in the air (plus a bit of Rock!). We hope to see you out there.
From “MMMBop” to Purpose-Driven Business Builder, Taylor Hanson – Teen Pop Idol & Entrepreneur
You know the song MMMBop. You probably danced to it. But do you know the man behind it? Taylor Hanson went from topping charts in 27 countries to brewing up a business empire. In an industry that often trades authenticity for applause, Taylor and his two brothers chose ownership over dependency—when he was just nine years old! Celebrity guests often bring star power—but few bring the depth of reinvention and a journey that includes global fame, entrepreneurial grit, and a mission-driven future. On this episode of the Reboot Chronicles Podcast, Taylor shares his remarkable musical career journey, where they have sold 16 million records, with eight Top-40 Albums, three Top-40 singles, and three Grammy nominations. This musical fame was only their beginning. Today, Taylor is the co-founder of Hanson Brothers Beer Company, a craft brewery rooted in community and creativity, and is actively developing a nonprofit initiative focused on civic engagement and social impact. In a business that often sidelines authentic voices, Taylor’s path underscores the power of speaking up, standing firm, and creating ventures that reflect your values. Listen in for some fun stories and a few surprises.
Taylor Hanson to be inducted into Oklahoma Hall of Fame
HANSON: Unexpected Continues
WEEKLY PIC
The unexpected continues as the party turned on this weekend with Steve Aoki. You never know what’s on the horizon.
10 Greatest Pop Songs of the ‘90s, Ranked
“MMMBop” (1997)
Performed by Hanson
Another debut album single, “MMMBop,” is performed by the band Hanson, comprised of three brothers (and a couple of other members)—Zac, Taylor, and Isaac. At the time when “MMMBop” became a #1 hit on the American and British charts, the three brothers were between 11- and 16-years-old, becoming sensations just for their young ages. It helped that “MMMBop” became a turbo pop rocket of a single, giving Hanson a great debut album success—though this one remains their most famous song even today.
“MMMBop” has a sunny melody and a massive but very simple chorus, with just the youthful voices of the Hanson brothers singing along; it’s pure teen-pop bliss. Interestingly, the song was initially slower, but the Dust Brothers—producers most famous for their work with Beck, Beastie Boys, and the original soundtrack for Fight Club—decided to flip it into a less soulful and more pop-ish track that can make even the grumpiest person sing along. “MMMBop” was a way of life in 1997.
HANSON: End of Summer
WEEKLY PIC
Each season is marked by music and experiences, what’s on your mixtape / playlist as September begins?
Hanson Speaks Out on Major Changes to Fan Club 25 Years After Its Launch
Dedicated Fans
Since breaking into the pop music scene with their 1997 hit “MMMBop”, Hanson has built and kept a devoted fanbase from all over the world.
Fan Club for the Ages
In 2000, that effervescent fandom prompted Isaac, Taylor and Zac to create their own internet service provider, which quickly became an entire fan club community.
It includes: the website Hanson.net, exclusive EPs, and even an annual invite to Hanson Day – a weekend of Hanson-themed events hosted by the brothers themselves in their hometown of Tulsa, Okla.
A ‘Need’ for ‘Evolution’
In March, the band announced “significant changes” to the fan club are coming – including doing away with annual membership by March 2026.
Fan worried what these changes could mean for the future of Hanson, who started their own indie label in 2003. Before a special show in Conn. on Aug. 9, the group exclusively opened up to PEOPLE about the changes and their thought process. They also revealed they don’t have a set plan for what’s next just yet.
Taylor: the simple answer, which isn’t really an answer in details is, we are going through just a rethinking of what it means to have that platform for fans and it is true that you do have a different relationship when you have three decades and it’s incredible to have people that want to show up time after time and want to get a meet and greet and they want to hear extra music and they want the exclusive stuff and so I just want us to hopefully honor that as much as we possibly can always. The first place we do that is always back to just making music and making sure when people, hey, I want to come to a show, that we have a chance. Every time before a show, the first people on the list are people that have been a part of our community, and just the chance to say, hey you’re the top of our list.
Creative Decisions
Hanson stressed that keeping up with “the needs of the now” is an important part of their fan club overhaul process.
Zac: I think the thing about life, they say you’re either growing and changing or you’re dying. And I think for us you need to continuously be in a place where you can say what is it I feel like I need to be doing to be growing. So there’s not necessarily clarification but what people don’t need to worry about, I mean, just like, these shows we’re able to come out not because we have a new album or new single to promote, just because we have a band and a body of work and a history with fans. I think that all stays the same. There’s all the good things you say, but you have to say, ‘Hey, where am I supposed to be, what am I supposed to be doing? What’s the best thing for me as a creative person then?’ And so there are changes.
Isaac: We’re in a unique situation. A lot of bands don’t have fan clubs the way we do. A lot of bands have not had a fan club at the level that we’ve had for 25 years you know? So we are continually trying to think of ways to evolve, what things need to change, the social media evolution has been really dramatic in the last five years in particular so we’ve been kind of looking at the lay of the land and asking ourselves ‘Are we really serving the needs of the now?’ Not just specifically the fan club community because there are a lot of ways that we can achieve those relationships and continue that communication. So we’ll see.
Lost Without Each Other
No matter what Hanson decides, we have a feeling they will take their own advice in “MMMBop” and continue to “hold on to” fans “who really care”
September Setlist Help Needed
We are looking for some setlist help in September for Detroit and Riot Fest in Chicago. If you’re attending, please sign up here
Looking ahead to October, we will also need help in Hamilton, Rama, Northfield Park and Disney. Please sign up for those at the link above as well.