A memorable hook only needs a few seconds to worm its way into your head.
When Team Billboard sat down to discuss our personal picks for great, catchy pop hooks, by necessity a lot remained on the cutting room floor. What emerged, however, is 25 hooks that we can’t stop humming, and we feel confident we won’t be able to for many, many years to come.
24. “MmmBop,” Hanson
For Hanson, going nonsensical when it came to the lyrics of their breakout single “MmmBop” made sense: they were young, carefree and didn’t really have much of a message to impart. And it’s why the resulting chorus became classic –not only did they score a hit altogether without a message, but they had the world singing in gibberish.