Shout It Out’s message is ‘Get out there and let loose,’ Taylor Hanson says.
The Hanson brothers released their latest music video, for their single “Give a Little,” on Tuesday (February 22). The sparse performance video for the Shout It Out track seamlessly includes dancers of all backgrounds showing off their skills. It’s a far cry from last year’s over-the-top clip for “Thinking ‘Bout Somethin’,” an homage to the Blues Brothers.
Crediting much of the success of “Thinking ‘Bout Somethin’ ” to the video itself, Taylor Hanson said the guys have a new mission with this video.
“With the ‘Give A Little’ video, we’re more thinking, ‘Hey this is about creating a template, a backdrop that just makes you love the song more,’ ” he explained to MTV News. “The difference with this song and the video is that it’s much simpler and much more about getting the song ingrained in your mind, thus was a very different thing.”
The video is, in fact, pretty simple: It features cardboard cutouts, ballerinas, dancing couples, some paint splatter and even hip-hop dancers. The guys get in the action during a big dance break, playing instruments while surrounded by the clip’s various performers.
“When we made the video, it was kind of the release after the high production of ‘Thinking ‘Bout Somethin’, ” Taylor explained. “With the ‘Give a Little’ video, it’s almost back to the blank slate. We invited all these dancers. We just set up a room, cranked up the music and threw a party and let people dance. The attitude is not about everyone doing the same moves; it’s about putting a unique twist.”
The video’s dance theme makes tons of sense, given the song’s lyrics, including “Let your body lose control” and “You know she just wants to dance.” The guys explained that while they aren’t known for their killer moves, they enjoy the vibe that a song like this puts into the world.
“There’s this energy to it,” Taylor said. “Strangely, there’s this dance theme. We’re not known for our dancing, but dancing is this metaphor that’s in the record. Kind of, ‘Get out there and let loose.’
“Spring will be here before we know it, and the song is upbeat and hopefully engaging.”
Give us your review of the ‘Give a Little’ video in the comments section below!